I learned a key marketing principle
a long time ago,
A simple principle I use to this day.
That is, if you want to get the same results
that everyone else gets,
Last time we spoke about the top two reasons preneed “outrageous” prospecting is necessary.
Today, the other two reasons…
While checking out Netflix the other night I spotted an OLD movie I hadn’t seen in years:
“The Invisible Man”
How to get more Pre-arrangements.
For a long time I used to offer free
consultations to anybody.
It worked well, mostly in the beginning,
as so many asked me how I do it.
I’ve spent a lot of time this month giving you ideas on how to
make your pre-need business be about something.
I receive a lot of questions about
holidays and pre-arrangements.
And, I think it is important to
In a previous follow up we spoke
about prospecting mistakes,
10 to be exact.
But there’s more.
Advertising can be one of the biggest wastes of money.
It is interesting how you will find many
people trying to get you to advertise in their
publications promising you everything under the sun.
Considered by some to be one of the greatest
marketing minds in history,
Copywriter Robert Collier placed hundreds of
millions of dollars into the wallets and
bank accounts of his clients.