A Paradigm Shift For The Pre-Need Seller

December 4, 2009 by David Dassow 

How do you see yourself?  Do you see a person who meets with families to help pre-plan cemetery/funeral arrangements?  Do you see yourself meeting with families who’ve had a loss?  Do you see yourself as a great “closer” or “presenter” or problem solver?

I’ve talked about your job description:

“My job is to help a husband and wife together make the decisions today that would have to be made tomorrow if a death occurred and record those decisions.”

BUT, your job description is used when meeting with families.

SO, how do you really see yourself?  What do you think your main job is besides the job description above?

Here’s today’s paradigm shift.

You are a Prospector!

You must shift your paradigm to “Prospector”.

I’d rather have tons of leads and lots of people to see than be great at any other thing.  I’d rather be really good at Prospecting.  In fact, I’d be willing to bet you a buck that the best prospector will beat the best closer, presenter, or any other talented seller and win every time.

It’s the highest percentage shot you can make.  If you’ve got 100 people to see what are the odds of you getting lots of sales?  The more prospects you have to see the less pressure there is on getting the sale every time.  Prospects can smell desperation.  Your attitude will completely change when you have more people to see than you can keep up with.

From this point on begin to shift your paradigm from whatever you see yourself today to that of an excellent Prospector.  Become very good at generating leads.  Become very good at finding folks who don’t own arrangements but open to discussing it.

Spend some time roaming around this website for tips, strategies, and techniques to help you become a better Prospector.  If you haven’t invested in your SELF yet, well, heck, why the heck not?  Click here for more info.

Happy paradigm shift and Happy Selling!

David…

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