An easy way to get referrals
December 7, 2009 by David Dassow
I never cease to be amazed at how easy it is to get referrals. Just recently I was talking to an associate who had been complaining about not getting referrals. I asked him what his approach was to getting referrals.
He had no approach.
I said, “why not just ask for a referral?”
He had no answer.
I said, “you can’t get what you don’t ask for.”
The other day I dropped by on a sale I had made through door-knocking because she had mentioned her parents were interested in pre-planning.
She told me that her parents were not interested but her sister and cousin expressed an interest.
I ended up with two names and two phone numbers. Ironically, both leads had a spouse. One sale brought me 4 possible sales through an endorsed referral.
She had spoken to several family members about pre-planning. Now, interesting enough, she did not phone me with the leads but when I dropped in and made it easy for her I picked up the leads and also asked if she knew of anyone else.
She said she’d make a few phone calls.
Now, I’ve got an excuse to drop in at a future date for other referrals.
The point is you should ask for referrals. If you don’t ask you don’t get.
Happy Selling!
David…
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