Consistent Selling is nothing more than…

December 21, 2009 by David Dassow 

Consistent selling equals consistent activity

If you want your sales to be consistent than your prospecting must be consistent.  It’s real tempting to get a bunch of leads (quit prospecting) and spend all of your time working those leads. 

But, if you’ll continue to acquire more leads while working your current lead base you’ll develop some consistency in your sales.  I’ll admit that it can be difficult to achieve total consistency but you can put together consistent months of business. 

I’d rather be consistent than have a huge month followed by nothing.  It’s difficult to deal with the emotions of up and down months.  Consistency helps level out your emotions.

You’ve heard me go on about doing something every day that will bring you closer to a sale.

But consistently doing things every day that bring you closer to a sale also equals consistent sales.

A benefit to consistency is your emotional well being.  There’s nothing more frustrating than to have a large group of sales followed by no sales.  Consistency promotes a good attitude.

Search my previous posts on goals and dreams.  Look at your description page for a specific goal on sales, and implement the strategy necessary to achieve your goal.

But, no matter what, implement through a consistent, disciplined, daily routine, that focuses on doing the things that put you closer to a sale.  Before you know it you’ll have consistency in your monthly sales.

The activity necessary to achieving your goal equals consistency.  Top producing sellers of pre-need are disciplined and consistent.  That’s how you consistently achieve sales and that’s how you consistently lead the group.

Happy Selling!

David…

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